SHADOW-SHAPING TECHNOLOGY COULD MEAN SUPERSIZE ADVERTS ON THE MOON’S FACE

Starcruzer’s not sure whether to be impressed or depressed by Moon Publicity’s plan for taking the ad industry to our neighbour in space. MP’s concept is to use lunar rovers, equipped with grooving devices, to carve patterns in the lunar soil. But here’s the thing - they reckon they could make company logos or advertising headlines big enough to be seen all the way from Earth.

Yikes, that’s a tad depressing - billboards in rural areas here on the home planet are bad enough, without defacing the night skies as well. In practical terms we probably don’t need to worry - rovers move at crawl speeds, so it would take months or years for one to make a sign big enough to be visible. Even so, what a precedent, and amazingly, Moon Publicity actually opened bids for ad sites - starting price $46,000 USD - on the 40th anniversary of Apollo 11.

Neil and Buzz, please go and give them a good seeing to.

Visit Moon Publicity here.